Ahrefs is the most popular SEO tool available today. It is highly valued for its complete capabilities, from backlink analysis to keyword research. This makes it incredibly useful for boosting organic traffic and improving website rankings. The tool allows you to monitor competitors’ keywords with robust research tools and provides powerful optimization insights.
Ahrefs’ Site Explorer offers a complete competitor analysis through an intuitive dashboard. However, it can be quite costly. This is the main concern for individuals or agencies with limited budgets. It also has a steep learning curve, and not all features may be necessary. So, what would be the Best Ahrefs Alternatives? Read below to know
1. Semrush

When it comes to the Best Ahrefs Alternatives Semrush stands first. It provides a complete platform for effective SEO and digital marketing. Semrush and Ahrefs are packed with features like keyword research and rank tracking.
These features make them ideal for serious marketers. However, Semrush goes beyond SEO with over forty tools for various digital marketing needs. This includes features like social media management, which Ahrefs lacks.
Another major feature that makes Semrush the Best Ahrefs Alternatives is that it provides a free account. With this, you can analyze up to ten domains daily. On the other hand, Ahrefs only offers limited free tools for verified domains. Though Semrush may seem pricier, it offers more generous usage allowances, such as 3000 domain reports per day, compared to Ahref’s 500 monthly reports.
Key Features:
- Domain Overview: Instantly analyze competitors’ URLs and domains.
- Keyword Research: Discover new keywords and assess their value.
- SEO Writing Assistant: Optimize content for SEO and get instant feedback on readability and tone.
- Other Tools: These include solutions for site audits, advertising, and content marketing.
Pricing
Offers a free option. Paid plans start at $139.95/month, with up to 17% savings for annual subscriptions.
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2. Moz Pro

Moz Pro is another Best Ahrefs Alternatives and is likely its second biggest competitor after Semrush. Like Ahrefs, Moz aims to provide a complete SEO solution, offering six key tools. They are Keyword Research, Rank Tracking, Site Crawl, On-Page Optimization, Link Research, and Custom Reports.
The features are quite similar to Ahrefs, with Moz offering slightly lower starting prices. Its data quality is comparable to Ahrefs, with a large backlink index and excellent keyword research capabilities.
Overall, Moz delivers a solid package with competitive pricing compared to many other tools.
Key Features:
- Keyword Research: Analyze, discover, and prioritize keywords.
- Site Crawl: Check and fix technical SEO issues on your site.
- Link Research: Evaluate your link profile and analyze competitors.
- Other tools: Includes reporting, on-page optimization, and rank tracking.
Pricing
Starting from $49/month. Includes a 30 day free trial.
3. Majestic

Majestic is one among the Best Ahrefs Alternatives for checking backlinks. It provides the best backlink databases in the industry and unique features. Majestic focuses almost exclusively on backlink analysis, without extras like site auditing or rank tracking.
Majestic excels in backlink checking and providing detailed reports for any domain or webpage, including a complete link profile. In some cases, it has found more backlinks than Ahrefs due to its vast databases.
The unique feature that makes Majestic the Best Ahrefs Alternatives is Link Context, which shows where each backlink appears on a page and provides valuable insights into its placement. This feature is exclusive to Majestic and offers a deeper look into backlink value.
Key Features:
- Link Intelligence Data: Gain insights into any website’s backlink profile.
- Authority Metrics: Evaluate link strength with metrics like Trust Flow, Citation Flow, and Topical Trust Flow.
- Link Context: Analyze the placement and context of backlinks.
- Keyword Research: Use basic tools for keyword analysis and generation.
Pricing
Plans start at $49.99 a month. If you pay annually, 12 months free trial is available.
4. Serpstat

Serpstat is affordable alternative to Ahrefs. It is a complete SEO suite. It has over 55 tools. These include domain analysis, keyword research, and even AI content generation.
Serpstat’s backlink analysis and rank tracker are solid. It is the Best Ahrefs Alternatives because of its affordability. Its plans are significantly cheaper than Ahrefs and, in many cases, offer more value.
For example, Serpstat allows 100 searches per day. On the other hand, Ahrefs only offers 500 searches per month. Additionally, Serpstat lets you track 10.000 keywords per month when compared to Ahrefs’ limit of 750 keywords per week.
Key Features:
- Domain Analysis: Get the SEO insights for any website.
- Keyword Research: Generate keyword ideas from domain or seed keyword searches.
- Backlink Analysis: Analyze referring domains and backlink strength.
- Other Tools: Includes rank tracking, site audits, URL analysis, and AI content writing.
Pricing
Starting at $59/month, save with annual billing. A free trial is available to get started.
5. SEO PowerSuite

SEO PowerSuite offers a desktop-based solution similar to Ahrefs. It is one of the Best Ahrefs Alternatives, delivering exceptional value and providing various features at a fixed yearly price.
Like Ahrefs, it’s a complete SEO tool. It provides rank tracking, SEO auditing, keyword research, and more. However, SEO PowerSuite allows unlimited usage without restrictions. This is ideal for agencies managing multiple clients. Its strong white-label reporting features make it the Best Ahrefs Alternatives.
Since it runs on your desktop and stores most data locally, it avoids the costs associated with cloud-based storage while still offering cloud-powered tools for tasks like backlink analysis.
Key Features:
- Rank Tracking: Track SERP rankings locally and globally.
- Keyword Research: Discover new keywords, assess their difficulty, and find keyword gaps.
- Backlinks: Analyze backlinks, prospect new links, and remove toxic ones.
- Technical SEO: Conduct site audits, check page speed, and more.
Pricing
A free version is available, with paid plans starting at $299/year.
6. Ubersuggest

Ubersuggest is also the Best Ahrefs Alternatives, offering a generous free version with a few daily searches. Try their paid plans for more features. They are also affordable. Like Ahrefs, Ubersuggest provides multiple SEO tools, including keyword research, domain analysis, backlink analysis, and site auditing.
The keyword research tool is particularly useful, allowing searches by domain or seed keyword to generate hundreds of related keyword ideas. These come with valuable metrics such as search volume, difficulty, CPC, and trend data. Another notable feature that makes Ubersuggest one of the Best Ahrefs Alternatives is keyword visualization, which groups keyword ideas based on query type and displays them in a circular chart. This feature is not found in Ahrefs.
Ubersuggest’s Domain Overview tool is similar to Ahrefs’ Site Explorer, offering key SEO insights like organic traffic, Domain Authority, top keywords, and backlinks. When it comes to backlink data, Ubersuggest appears to pull in results comparable to Moz, potentially using the Moz API.
Key Features:
- Keyword Ideas: Access hundreds of keyword suggestions with metrics like search volume, CPC, and difficulty.
- Backlink Data: Identify link prospects and see what content is attracting backlinks.
- Domain Overview: Get complete SEO insights, including organic keywords, traffic, top pages, and more.
- Content Ideas: Discover popular content in your niche, complete with social share metrics, helping you identify trending topics and optimize your own content strategy.
Pricing
Includes a free version. Paid plans start at $29/month, with a lifetime plan option for added savings. 7 Day free trial is available.
7. BuzzSumo

BuzzSumo is a content marketing platform. It serves as the Best Ahrefs Alternatives. It is not heavily focused on SEO. But, it plays an important role in content discovery and performance analysis. BuzzSumo shines in identifying the most shared content across social media for any given topic. This feature is essential for developing effective content strategies.
Although it lacks many of Ahrefs’ core SEO features, such as a site audit tool, it does include some SEO functionalities, like a decent backlinks tool. BuzzSumo’s unique strength lies in its ability to analyze which content performs best, providing insights that can indirectly improve SEO.
Key features include the capability to track mentions and social media shares, helping users understand audience engagement. While Ahrefs focuses on improving Google rankings, BuzzSumo helps optimize content marketing efforts.
Key Features:
- Content Discovery: Find the most shared content on social media related to any topic.
- Performance Analysis: Analyze the best-performing content for specific topics or competitors.
- Backlink Tracking: Access insights into backlinks and mentions related to your content.
- Social Media Insights: Know audience engagement through social media shares and connections.
Pricing
A free version is available. The paid plan starts at $99/month.
8. AccuRanker

AccuRanker is also the Best Ahrefs Alternatives. It is known for being the fastest and most accurate rank tracking tools available. AccuRanker focuses solely on rank tracking. This improves the quality of its features and data. In fact, Ahrefs relies on AccuRanker’s rank tracking data within its platform, albeit at a significantly higher price.
To use AccuRanker, simply enter your website and the terms you want to track. The program creates a report that details your Google and other search engine rankings. This report includes your average ranking position for each tracked keyword and shows how these rankings fluctuate over time, with updates occurring every 24 hours.
Additionally, the report provides critical metrics such as share of voice, keyword search intent, organic traffic figures, ranking distribution, and top organic competitors.
Another feature that makes AccuRanker the Best Ahrefs Alternatives is the refresh keyword option, which allows you to instantly check the ranking of any keyword in the report. This is particularly useful after making significant changes to a webpage or following a Google algorithm update, as it provides immediate feedback on how these changes have impacted your ranking without the need to wait for 24 hours.
Key Features:
- Rank Tracking: Monitor your average ranking position for all target keywords with daily updates.
- Keyword Discovery: Identify keywords you already rank for and add them to your tracking list effortlessly.
- Refresh Keywords: Obtain instant updates on your average ranking position with a single click.
- Competitor Analysis: Track competitor’s keyword rankings and uncover new opportunities for improvement.
Pricing
Plans begin at $129/month, with savings on yearly billing. A 14-day free trial is offered.
9. ContentStudio

ContentStudio is also the Best Ahrefs Alternatives. It leans more towards social media marketing rather than SEO. Ahrefs’ Content Explorer is designed to help users discover high-performing blog posts and articles within their industry, and ContentStudio achieves this as well. You can search for keywords or domains to create custom topic feeds, displaying the best-performing blog posts from around the web.
However, since ContentStudio is primarily focused on social media marketing rather than backlink analysis, it lacks some of the metrics provided by Ahrefs. You can quickly see the traffic for each piece of content in Ahrefs. You can also view the number of referring domains, and the domain rating of the page. ContentStudio, on the other hand, provides insights into social media engagements, including shares, likes and sentiment analysis.
Given this focus, ContentStudio is not the best option for finding and analyzing link prospects, but it excels at generating new content ideas and identifying potential sharers, valuable for promoting your content on social platforms.
ContentStudio also offers various features to improve your content promotion efforts, such as a social scheduling tool, a unified social inbox for effective interactions, and a content curation tool that helps you discover relevant articles to share with your audience.
Key Features
- Discover: Find and curate trending, top-performing content in your niche, similar to Ahrefs’ Content Explorer.
- Publishing: Plan and schedule your social media postings in advance.
- Engage: Interact with your audience through a single unified inbox for social media interactions.
- Curation: Easily discover and share relevant articles and content to improve your social media presence.
Pricing
Starting at $25/month. 14 Day free trial is available.
Final Thoughts
Above mentioned are the Best Ahrefs Alternatives in the market. Each one provides unique features and advantages. All you need to do is select the tool that meets your requirements. Consider whether you need a complete SEO tool or a specific tool that replaces one or two features of the Aherfs. Then, consider the budget. Some tools are affordable, while others are not. Decide the budget and then choose it. Improve your SEO performance with the help of these tools.
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